5th Class Computers Science Application of Multimedia Multimedia in Advertising and Film Making

    Multimedia in Advertising and Film Making

You must have seen lots of impossible things happening in TV commercials and wondered how people fly in the air or jump off from high buildings without getting hurt. In advertising, promoting products require an effective medium able to catch the interest of the targeted market. Multimedia plays a vital role in advertising, creating a huge influence in the market and gaining popularity. (See Figure 5.5.5)        

When the animation and the graphic designs are used to sell products or services, it is known as multimedia advertising. There are various forms of multimedia advertising such as videos, online advertising and DVDs, CDs, etc. The companies can always increase their customers' base through multimedia advertising; therefore, multimedia advertising positively contributes in the marketing of the products and services.  

 When the animation and the graphic designs are used to sell products or services, it is known as _____________advertising.

(A) Multimedia                                                

(B) Digital

(C) Physical                                                        

(D) Print

(E) None of these  

Answer : (A)

Explanation

Correct Option:

(A) Multimedia: When the animation and the graphic designs are used to sell products or services, it is known as multimedia advertising.

Incorrect Options:

(B) Digital: This option is incorrect

(C) Physical: This option is incorrect

(D) Print: This option is incorrect

(E) None of these: This option is invalid    

 Multimedia advertising can take the form of ________.

(A) Videos                                                          

(B) Online advertising

(C) DVDs                                                             

(D) CDs

(E) All of these  

Answer: (e)

Explanation

Correct Option:

(E) All of these: There are various forms of multimedia advertising such as videos, online advertising and DVDs, CDs, etc.

Incorrect Options:

(A) Videos: This option is only partially correct

(B) Online advertising: This option is only partially correct

(C) DVDs: This option is only partially correct

(D) CDs: This option is only partially correct