question_answer

   (a) Who was Kerry Packer? (b) What innovations did Kerry Packer introduced which changed the nature of the game?            Or Mention   any   three   innovations introduced by Kerry Packer that made cricket more attractive for the spectators.

Answer:

                  (a) Kerry Packer was an Australian television tycoon. He first realised the money-making potential of cricket as a televised sport. He signed up fifty-one of the worlds leading cricketers and staged unofficial Test and One Day Internationals under the name of World Series Cricket. (b) Kerry Packer  introduced  coloured  dress, protective helmets, field restrictons, cricket under lights. All these innovations made cricket more attractive to television audiences. He made cricket a marketable game, which could generate huge revenue. Continuous television coverage made cricketers celebrities, who can earn large sums of money.