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question_answer1)
Which of the following is not a part of an organization?s micro environment?
A)
Customers done
clear
B)
Suppliers done
clear
C)
Competitors done
clear
D)
Government legislators done
clear
E)
All of these done
clear
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question_answer2)
Political environment of marketing includes?
A)
Foreign policy done
clear
B)
Public welfare and social justice done
clear
C)
Democracy done
clear
D)
All of the above done
clear
E)
None of these done
clear
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question_answer3)
Occupation is an element of?
A)
Demographic segmentation done
clear
B)
Socio-cultural environment done
clear
C)
Economic environment done
clear
D)
All of these done
clear
E)
None of these done
clear
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question_answer4)
Macro environment includes?
A)
Demography done
clear
B)
Economy done
clear
C)
Technology done
clear
D)
All of these done
clear
E)
None of these done
clear
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question_answer5)
Element of natural environment is?
A)
Climate done
clear
B)
Ecology done
clear
C)
Natural resources done
clear
D)
All of these done
clear
E)
None of these done
clear
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question_answer6)
Consumer of Bank comes under which of the following environment?
A)
External environment done
clear
B)
Internal environment done
clear
C)
Indirect environment done
clear
D)
All of these done
clear
E)
None of these done
clear
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question_answer7)
Micro environment includes
A)
Market demand done
clear
B)
Consumer done
clear
C)
Competition done
clear
D)
All of these done
clear
E)
None of these done
clear
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question_answer8)
In double win strategy?
A)
Customer gets an additional benefit done
clear
B)
Customer gets price debate done
clear
C)
Both customer and the sales person come out with sense of satisfaction done
clear
D)
Both (a) and (b) done
clear
E)
None of these done
clear
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question_answer9)
Which of the following is not part of an organization micro environment?
A)
Study of the changing birth rate done
clear
B)
Analysis of household saving ratio done
clear
C)
A new staff incentive scheme done
clear
D)
Cultural convergence done
clear
E)
All of these done
clear
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question_answer10)
Which among the following is not a direct factor of marketing environment?
A)
Policy of the firm done
clear
B)
Marketing distribution channel done
clear
C)
Labor policy of the government done
clear
D)
All of these done
clear
E)
None of these done
clear
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question_answer11)
Study of marketing means? [BOB RO. 2010]
A)
Study of economic, political, cultural and Technical environment done
clear
B)
Study of the company's markets potentials and competition done
clear
C)
Study of current developing trends done
clear
D)
Study of employee's potential done
clear
E)
Study of sales person's potential done
clear
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question_answer12)
SWOT analysis is the analysis of?
A)
Strengths, weaknesses, occupation and threats done
clear
B)
Strengths, weaknesses, opportunities and threats done
clear
C)
Sales, weaknesses, occupation and threats done
clear
D)
Strengths, weaknesses, occupation and test done
clear
E)
None of this done
clear
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question_answer13)
Situation Analysis is useful for-
A)
SWOT Analysis done
clear
B)
Analysis of sales done
clear
C)
Analysis of sales done
clear
D)
Staff placement done
clear
E)
Area allocation done
clear
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