9th Class Social Science Sports Question Bank Long Answer Type - History and Sport: The Story of Cricket

  • question_answer
    What role did television play in revolutionising the game of cricket?

    Answer:

    (i) With the one day internationals becoming popular in television, coloured dresses, protective helmets, field restrictions, cricket under lights became very common.
    (ii) Now cricket has become a marketable game and it earns a huge revenue through advertising and showing of matches.
    (iii) Cricket boards become rich by selling television rights to television companies.
    (iv) A lot of companies give advertisements in between the matches to earn revenue.
    (v) Continuous television coverage made cricketers celebrities, who, besides being paid better by cricket boards, made larger sum of money by doing commercials for soft drinks, tyres etc. on television.


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