12th Class Business Studies Marketing Question Bank Marketing (Short)

  • question_answer
    ‘Maruti Vega Ltd. entered into the market with coloured televisions and have now introduced products like audio systems, air - conditioners, washing machines, etc. The company is not only offering the products but also handling complaints and offering after - sales services. Identify the element of marketing mix discussed here.  [AI 2015] ZOOM Udyog, a car manufacturing company has stated its business with Zoom - 800 and slowly launched Zoom - 1000, Wagon - Z, Swy - fy etc. and offered various service like after sales services, availability of spare parts, etc. Identify the element of marketing mix referred here.                                                     [CBSE Sample Paper 2015]

    Answer:



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