12th Class Business Studies Marketing Question Bank MCQs - Marketing Management

  • question_answer
    Which of the following does not come under Controllable Factors?

    A) Price decisions

    B) Packaging decisions

    C) Physical distribution decisions

    D) Taxation

    Correct Answer: D

    Solution :

    There are certain factors which are beyond the control of the firm. These are non-controllable factors or environmental factors, e.g. Rate of inflation. Credit policy of banks, taxation, competition, etc.


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