Banking Marketing Aptitude Pricing Question Bank Pricing

  • question_answer
    Setting price of a product based on the buyer's perception of value rather than on the seller's cost is known as [SBI Clerk 2012]

    A)  value-based pricing        

    B)  break even pricing

    C)  Cost plus pricing

    D)  target profit pricing

    E)  None of the above

    Correct Answer: A


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