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12th Class Business Studies Marketing Question Bank Topic - 1 MCQs - Marketing

  • question_answer
    “Maximise the profits by satisfying the customers' needs better than the competitors.” Identify the concept.

    A)  Production concept

    B) Marketing concept

    C) Selling concept

    D) Societal marketing concept

    Correct Answer: B

    Solution :

    [b] Explanation: According to the marketing concept, customer satisfaction is the key to the success of any organisation in the market.


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