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  3. 12th Class
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  5. Marketing

12th Class Business Studies Marketing Question Bank Topic - 1 MCQs - Marketing

  • question_answer
    “This concept pays attention to social, ecological and ethical aspects of marketing.” Identify the concept of marketing.

    A) Product concept

    B) Societal marketing concept

    C) Selling concept

    D) Marketing concept

    Correct Answer: B

    Solution :

    [b] Explanation: It is concerned with the long-term welfare of the customers as well as the society as a whole.


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