question_answer1) The marketing manager of Illuminate Ltd, an organisation manufacturing generators has been asked to achieve a target sale of 100 generators per day. He delegates the task to 15 sales managers and 5 subordinates working under him. Identify the concept used in the above case.View Answer play_arrow
question_answer6) 'Global Diva' is a company manufacturing high-end women accessories. The company received an order from Zing Chau Ltd, Korea. The order was in Korean language. The company got it translated and as per the translation, executed the order. However, Zing Chau Ltd refused to take delivery because the goods were not as per their specification stated in the order. Identify the barrier of communication from the above passage.View Answer play_arrow
question_answer9) Mr Mukesh is a sales representative in a popular DTH company, he is required to personally assist and persuade the prospective buyers to buy the product. Mr Mukesh is involved in which element of the promotion mix. Give any two features of that element as well.View Answer play_arrow
question_answer10) Values are desirable for moral connections that are to be followed for ethical business practices. At the same time, techniques are the methods or procedures to achieve organisational goals. Then apart from values and techniques, why are the principles of management needed?View Answer play_arrow
|(i) Accomplishing organisational goals.|
|(ii) Judging accuracy of standards.|
question_answer12) Dividends declared by the companies are taken as a positive note by the investors. Stock markets react positively to such decisions and share prices tend to show an upward trend. But, at the same time, it is restricted to certain extent by the Companies Act as well as the financial condition of the concern. Franco, the financial manager of Sunlight Ltd declared in the Annual General Meeting (AGM) that "It is costly to reinvest the retained earnings." After considering his statement, what decision is taken by the board?View Answer play_arrow
question_answer13) 'Decor Home' is a furniture manufacturing company. The company has been able to earn substantial profit, yet they did not share their profits with the workers. This led to growing unrest among them leading to fall in productivity and also the quality of their work. Due to this, the company started facing the problem of falling revenues. Their HR manages Mr Dinesh advised the management to follow the principle of 'Mental revolution'. Is the advice of HR manager appropriate? Elucidate.View Answer play_arrow
question_answer14) ITC Ltd is a multi-national company engaged in the business of FMCG goods, Mr Anil is currently working in it as the head of its cosmetic products segment. What kind of organisational structure is being followed in ITC Ltd? Mention any three advantages of such structure.View Answer play_arrow
question_answer15) "Bending the customer according to the product" and "developing the product according to customer needs" are the two important concepts of marketing management. Identify these concepts and differentiate between the two.View Answer play_arrow
question_answer16) "It can be said that management has some characteristics of profession, but it is still not a full-fledged profession." Comment whether this statement is true or false. Also give three reasons in support of your answer.View Answer play_arrow
question_answer17) Mr Adarsh is a social activist. He was concerned with the pollution caused by the use of polythene bags. These bags are non-biodegradable and are a great threat for the water bodies and also adversely affect the quality of soil. To ban the use of these bags he filed a writ petition in the court. The court also identified the threats caused by these bags and passed an order banning the use of these bags on the following grounds:
|(i) These bags are creating many environmental problems which affect the life of people in general.|
|(ii) Society in general is more concerned about quality of life.|
|(iii) The government decided to give subsidy to jute industry to promote this business.|
|(iv) Innovative techniques are being developed to manufacture jute bags at low rates.|
|Identify the different dimensions of business environment by quoting the lines from the above particulars.|
question_answer18) Mr Daksh Mudgal, who is a vegetarian, went to a newly opened snacks corner. He asked the waiter for a menu but the waiter informed him that the menu cards are in printing. Then Mr Mudgal specifically asked for the options available for vegetarians. The waiter informed him about the available options and Mr Mudgal chose a particular sandwich. He again specifically asked the waiter if the sandwich was veg, to which the waiter replied affirmatively. While eating, he found that the snack had non-vegetarian content. The packaging of the product did not display that the product had non-vegetarian content.
|(i) What values are affected by this?|
|(ii) Will Mr Daksh Mudgal be able to claim compensation? Which right of the consumer is violated here?|
question_answer21) Blue Pharmacy is a company engaged in the production of life-saving drugs. The company has no internal system of performance appraisal and for the past two years, it has not declared any incentives or bonus to its employees, inspite of enormous profits. One of its employee, Mr Sangeet has discovered a new medication for 'dengue' during in-house research. The company has got patent on it in its own name and no reward or compensation was given to Sangeet. All these factors have de-motivated the employees and the company is started facing the problem of high employee turn-over rate, increased absenteeism, falling levels of productivity, etc. Due to a combined result of all these factors, Blue Pharmacy was not able to meet its organisational objectives.
|(i) Design a control plan||suggesting measures to Blue Pharmacy to be able to achieve its objectives.|
|(ii) After controlling these factors||what values are being satisfied?|
question_answer22) Staffing is one of the most complex and crucial step which ensures success of any business organisation. Staffing requires a lot of time and efforts. Briefly explain first five steps involved in the process of staffing.View Answer play_arrow
question_answer23) The role of financial management cannot be under estimated, since it has a direct bearing on the financial health of a business. The importance of financial decisions can be judged by the fact, that almost all items of financial statements are affected by them. In the light of the above, explain the functions of financial management.View Answer play_arrow
question_answer24) Ela is running a successful business of providing high-end beauty services to If upper section of society. Her parlour boasts of innovative beauty products. She has an in-house training programme for new employees. Also, she believes in high standards of performance and shares her profits with her employees. She also gives them yearly bonus and salary hikes. But still she feels that her employees are not as motivated as she wants them to be.
|(i) Are financial incentives the only way to motivate employees?|
|(ii) What are non-monetary incentives?|
|(iii) State any four non-monetary incentives which contribute to the performance of employees.|
question_answer25) The first step in the process of planning is setting objectives. After that development of premises is done. Then various alternatives are identified. Explain the further process (steps) required to complete the process.View Answer play_arrow
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