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12th Class Business Studies Marketing Question Bank Case Based MCQs - Marketing Management

  • question_answer
    Which of the following refers to that process of assigning a distinctive name or symbol of a product, by which it can be known, remembered and identified?

    A) Labelling                       

    B) Product mix

    C) Packaging         

    D) Branding

    Correct Answer: C

    Solution :

    [c]


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